Thinking differently | Greenwashing | Economics of Biodiversity | Circularity along the value chain | Sustainability benchmarking | Action before profits | New community
the linear economy is a way of decribing our current ways of doing business – typically a ‘waste’, or throughput system. We create waste and emissions at every stage, polluting our air, atmosphere, soil and water.
This linear economy relies on using finite resources – metals, minerals, and fossil fuels. It also relies on land and water – and we often forget that they are finite as well. In dumping all that waste and pollution, we’re destroying the living systems we depend on, and often harming people as well. When we discard the product, we waste all those resources – and we waste all the energy, labour and knowledge we invested in the product at every stage in the process.
We explore why greenwashing (and circular-washing) undermines the work of ALL those pushing sustainability forward, ways you can guard against it in your own work, and how startups are proving that circular creates value for people and planet.
Regeneration trajectory | Good, bad, ugly | Fallacious arguments | Confusion to clarity | Changing markets and mindsets | Camira Fabrics | Naked Innovations
Podcast: Sharing tools and skills | Resource security | Fast fashion’s real price | Circular manufacturing in low income countries | Why IKEA is switching to circular | #buildbackbetter | Circular Design Cards
The circular economy is the #1 tool for profitable, resilient and sustainable businesses – in this webinar for Economia Circular Brasil, Catherine Weetman explains the benefits for business, and discusses the barriers: why aren’t we all doing this, now?
• What’s wrong with business as usual?
• A quick introduction to the circular economy
• Circular economy strategies – what can we do, and why is it better?
• Who is already going circular? A range of examples, from different industry sectors
• Q&A on the circular economy and business benefits
• Why aren’t we doing this already? Barriers and how to overcome them.
• Q&A on barriers
Podcast: The Textile Review | Blog: Textile Reuse | Redefining Purpose | Build Back Better | Power and Responsibility | National Geographic | Sustainable Smartphones? |
Podcast: Baukjen sustainable fashion | Blog: Fashion: from fast and forgettable to slow and sustainable – why purpose-driven brands are choosing circular strategies | Recommerce not recycling | Thriving post-pandemic |
Remanufacturing is one of the circular economy strategies that helps us keep products, components and materials ‘in the system. It means we can have high-quality, reliable products and equipment with pretty much the same performance as a new version – and costing significantly less – for the customer, society and our environment.
In today’s episode, I’m talking to Steve Haskew of Circular Computing, which remanufactures high-quality top-brand laptops, including Dell, HP and Lenovo. They are certified carbon-neutral, with performance tested as providing 97 per cent compared to a new model.
Circular Computing has been remanufacturing since the 1990s, and provides laptops to education, public sector and even direct to consumers. Every machine goes through a 100+ point-check, any worn components are replaced and selected components are upgraded to give them a performance boost.
The company now has over 250 staff and remanufacturing capacity of up to 10,000 units each month. We talk about the customer value proposition, and how remanufacturing is different to second-use products.
Close the Loop | Linear risk & circularity gaps | Circularity for human development | Happy Hustle giveaway | Hot Air
#2 in our Linear Risks blog series asks whether there is a circularity gap in your value chain, leaving room for competitors to profit from your products, materials and reputation. We explain how circular approaches can close this gap and help you capture that value.