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circular economy more than recycling

The best circular strategy is NOT recycling

Whilst recycling seems much better than landfill, for most products it’s an expensive, energy intensive and ineffective option. This article sets out the case for adopting other circular economy strategies, or ‘loops’, explaining why the inner loops are better for business and society.

Circular Economy Podcast Jo Godden of Ruby Moon recycled ocean plastics

Episode 4 Jo Godden – recycled ocean plastics

In Episode 4, Jo Godden talks to Catherine Weetman about some of the circular economy elements at the heart of her non-for-profit activewear brand, RubyMoon. Jo was a pioneer of using recycled ocean plastics, and her profits fund other entrepreneurs – putting the ‘economy’ into the circular economy! We chat about valuing your clothing, making sustainability cool, and how the circular economy is the future of fashion. Find out more on www.circulareconomypodcast.com

Circular economy can make America great again

“Making America Great Again”: 3 ways the circular economy can help newly elected President Trump (and you!)

The United States, along with the rest of the ‘post-industrial’ world, faces complex issues: manufacturing jobs lost, real wages down, dependence on fossil fuels and imported goods.
Instead of making ‘sweeping statements’, newly elected President Trump could ‘sweep up’ waste to make new products, and grow remanufacturing (already worth US $45 billion each year).
The circular economy can help the US – and your business – thrive.