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Episode 50 – Thinking differently

Circular Economy Podcast - Ep 50 Thinking differently

In this season, we’ve featured another 9 amazing, talented people, helping to make the circular economy happen. Our guests have been from the USA, Chile, Ghana, Spain and the UK.

We’ve heard valuable insights, shared by people working in startups, in well-established companies, and working to support those with new ideas, or to make existing businesses more circular. And yet again, I’m struggling to fit all the brilliant tips and lessons learned into this round-up episode.

A recurring theme was the advice to use different ways of thinking. You can link up with people from outside your organisation, you can use different design perspectives, like biomimicry, lean innovation or systems thinking, and you can develop your own process to help you think about the complete cycle, as we’ll hear later.

We’ve chosen highlights on how thinking differently can help you succeed with circular from:

  • Sandra Goldmark, author of Fixation: how to have stuff without breaking the planet,
  • Brian Bauer of Algramo,
  • Richard James MacCowan of Biomimicry Innovation Lab,
  • Tamsin Chislett of Onloan,
  • Peter Desmond of the African Circular Economy Network,
  • Gary Giles of OGEL, Joanna Bingham of Footprints Africa,
  • Paraskevi Fotoglou from Camira Fabrics,
  • Ryan Edwards of Naked Innovations.

Podcast host Catherine Weetman helps businesses use circular, regenerative and fair solutions to do better, with less.

Stay in touch for free insights and updates… 

Read on for more on our guest and links to the people, organisations and other resources we mention.

Links we mention in the episode:

If you’re new to the circular economy, you might like the ‘getting started’ playlist. There’s also an interactive podcast index, making it easy to find episodes on each of the key circular economy strategies or for a specific market sector. And to dig deeper, please check out Catherine’s award-winning A Circular Economy Handbook, published by Kogan Page.

Please follow the Circular Economy Podcast and let us know what you think on LinkedIn, and if you love this episode, please leave us a review wherever you listen, or send an email

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