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Circular Economy Podcast

Circular Economy Podcast Episode 20 How to be a problem hunter

Episode 20 – How to be a problem-hunter

In this episode, we focus on the ‘how’ of making your business circular, looking at the different ways people were getting to grips with the problem they wanted to solve. We also get an update on the new subscription model for ApparelXchange, and get some ‘bonus’ circular economy examples from David Greenfield (aka Dr Resources of the Circular Economy Club London).
How do we find a linear problem that needs a circular economy solution? Bec Evans, author of How to Have a Happy Hustle: the complete guide to making your ideas happen” suggests starting with what’s bugging you, and become ‘avid problem collectors’. We look at how our guests in the last series hunted down their linear problems and got clear on what the customer needed – the ‘job to be done’ in ‘Lean’ terms.

Circular Economy Podcast Episode 19 Asa Stenmarck of IVL

Episode 19 – Åsa Stenmarck of IVL on how to create circular behaviour

We talk to Åsa Stenmarck, of IVL, the Swedish Environmental Research Institute. Åsa works on projects that aim to create more sustainable consumption (including reducing consumption overall, sharing, waste minimization, recycling and so on), and she is particularly interested in plastics and food. We talk about return systems for food containers, food waste, behaviour change, ‘weasel words’, and how people expect both governments and companies to make ‘good choices’ easy for us.

Circular Economy Podcast Episode 18 - Eve Kekeh of Bundlee

Episode 18 – Eve Kekeh of Bundlee

We talk to Eve Kekeh, the founder of Bundlee, the UK’s first baby clothing rental subscription. Eve started Bundlee to give parents a sustainable alternative to buying clothes that will be outgrown very quickly. With Bundlee, parents can rent their baby’s wardrobe and swap clothes for the next size up whenever they like. Outgrown clothes are professionally cleaned before being sent to the next family. We find out how Eve researched to problems associated with babywear, uncover some surprising obstacles she had to overcome, and hear about some of the advantages of the rental and subscription business model – for the business and its customers.

Circular Economy Podcast Episode 17 Nancy Bocken of Homie

Episode 17 – Nancy Bocken of Homie

Nancy Bocken co-founded the company HOMIE, which is developing circular services for pay-per-use home appliances, starting with washing machines. Nancy has an academic background, and she is professor and research coordinator in Sustainable Business Management and Practice at Lund University in Sweden.
We talk about how Homie got started, and how the service works. Nancy tells about some of the challenges they faced, and the benefits of pay-per-use for customers, the business, and our environment.
Nancy gives us some great tips for those of you thinking about circular projects or startups, and we hear how Homie has built relationships with its customers so that a lot of the marketing is by word-of-mouth.

Circular Economy Podcast Episode 16 Sophie Thomas

Episode 16 – Sophie Thomas, of Thomas.Matthews ltd

Sophie is an established leader in communication and design, and in the investigation and promotion of circular economy design principles. She has been working in the fields of ethical design, behaviour change and material process through her design agency, Thomas.Matthews ltd, for nearly 20 years.
We find out how Sophie uses her experience in sustainable and ethical design to help people understand more about the circular economy. We talk about the groundbreaking Great Recovery Project, which looked at the challenges and opportunities of the CE, through the lens of design. Sophie explains the importance of thinking about the system you are designing for, not just the object or product itself.

Matilda Jarbin of GIAB Circular Economy Podcast

Episode 15 – Matilda Jarbin of GIAB

Matilda Jarbin, one of Sweden’s top young sustainability talents and Sustainability Manager of GIAB, a Swedish company with a business model based on the circular economy. GIAB works with a wide range of business partners, repairing products for reuse and resale. We’ll hear how GAIB got started, back in 2012, working with insurance companies. We find out how GIAB adds value for its clients, and how it’s expanding into new products, markets and services. It’s a fantastic example of how simple ideas can convert potential waste into valuable resources, providing wide-ranging benefits for both businesses and society.

David Greenfield Tech Takeback Circular Economy Podcast

Episode 14 – David Greenfield of Tech Takeback

We hear from David Greenfield, about Tech Takeback, a partnership he set up to collect end-of-use consumer technology and get it back into the loop.
“Tech-Takeback” is a partnership between SOENECS, Freegle, EraseMydata and Brighton & Hove City Council to collect stranded resources through pop-up shops.
We talk about how it got started, the complexities of secure data removal, lessons learned, and David’s plans for the next phase of the project. David tells us about his favourite circular economy example: Biohm, in London – and I’ve saved some more of David’s examples for the next ‘Best Bits’ episode (#20).

Beth Massa ARK Reusables Circular Economy Podcast

Episode 13 Beth Massa – ARK Reusables

In Episode 13 we talk to Beth Massa, founder of Ozarka. Beth and her husband Michael have created a collection of food-to-go containers, called ARK Reusables, so people can replace single-use plastics with reusable, returnable containers.

David Bassetti 3D Seed Circular Economy Podcast

Episode 12 – David Bassetti of 3D Seed

David Bassetti is co-founder of 3D Seed. When David moved to Spain around 10 years ago, he noticed how much plastic was being wasted, and was frustrated that it became litter, instead of being recycled into new materials.
David developed a simple way of grinding up plastic to recycle it into a feedstock for 3D Printing. 3D Seed sets up small-scale projects to grind up everyday plastic waste, such as PET soft-drinks and water bottles, and then to 3D Print it into small objects, as a way to engage people in seeing waste plastic as a valuable resource. The kit uses very little energy and can run on solar power.

Circular Economy Podcast Izzie Eriksen ApparelXchange

Episode 11 – Izzie Eriksen of ApparelXchange

ApparelXchange is a Scottish social enterprise aiming to make it easy to reuse school uniforms, instead of wasting them.
ApparelXchange works with schools across Glasgow (age groups 7-18) to gather uniforms, and process them so they can be reused. There is an online shop, a store in Glasgow plus pop-up shops in schools.
We discuss how to make reuse and pre-loved clothing cool, how to persuade people to opt-out of fast fashion, and some of the subscription models popping up for clothing.