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Clarissa Morawski, CEO of Reloop Platform works with governments, industry stakeholders and NGOs to develop policies for a packaging circular economy. Clarissa brings nearly 30 years of technical, analytical and communications experience in waste reduction operations and policies. She started her own consulting business in 1998 and co-founded the Reloop Platform in 2015. As CEO, Clarissa works with stakeholders and partners to develop smart, practical and effective policy frameworks and operational recommendations, and combines her no-nonsense communication skills with science to make the case for ambitious policy.
Reloop Platform’s mission is to accelerate the global transition to a circular economy by working at the centre of policy-making with governments, industry stakeholders and NGOs. Reloop’s primary objective is to prevent waste, by reducing production and consumption, re-using packaging wherever possible and collecting materials properly for closed loop recycling.
We talk about a recent report, the Global Recycling League Table, that Reloop produced in partnership with Eunomia; and Clarissa highlights key elements of the recent EU Packaging and Packaging Waste Regulations.
Clarissa shares some insights on how to make sure policies actually make a difference and don’t get sabotaged by various vested interests; we hear how mindsets are changing, and brands are starting to see litter as a real issue.
We discuss Deposit Return Schemes and which ones are seen as best-practice, and we cover some of the issues affecting the safety of virgin and recycled packaging materials.
Podcast host Catherine Weetman helps businesses use circular, regenerative and fair solutions to do better, with less.
Stay in touch for free insights and updates…
Read on for more on our guest and links to the people, organisations and other resources we mention.
Links we mention in the episode:
Links for our guest:
- Clarissa Morawski on Linkedin: https://www.linkedin.com/in/clarissa-morawski-2b32b282/
- Reloop’s main website: https://www.reloopplatform.org/about-reloop/
- All Reloop’s reports and resources are here: https://www.reloopplatform.org/resources/
- Reloop on Twitter: https://x.com/reloop_platform
- Reloop on Bluesky: https://bsky.app/profile/reloop.bsky.social
- Reloop on Linkedin: https://www.linkedin.com/company/reloop/posts/?feedView=all
Books, people and organisations we mentioned
Guest bio
Working with governments, industry and not-for-profits, Clarissa Morawski brings nearly 30 years of technical, analytical and communications experience in waste reduction policies and operations. In 1998, she started CM Consulting (cmconsultinginc.com), whose published reports have been embraced as essential resources for professionals in industry and the recycling sector.
In 2015, Clarissa moved with her family from Canada to Europe, where she co-founded the Reloop Platform. As CEO, Clarissa works with stakeholders and partners to develop smart, practical and effective policy frameworks and operational recommendations. Clarissa uses science and her no-nonsense communication skills to make the case for ambitious policy.
Reloop is building a world free of waste by working at the centre of policy-making with governments, industry stakeholders and NGOs. Reloop is leading the transition to a global circular economy, where our natural resources remain resources.
Reloop’s primary objective is preventing waste, by:
- Reducing production and consumption.
- Re-using packaging wherever possible.
- Collecting materials properly for recycling within a closed loop.
Reloop’s programmes cover five inter-related policy areas that are central to a global circular economy for packaging:
- Meaningful Measurement – Packaging measurable via fully transparent and accurate data.
- Reuse Revolution – Packaging which is designed for circularity.
- Money Back – Packaging subject to deposits or charges.
- Collect More, Sort More – Packaging collected properly, with effective separation.
- Closing the loop – Packaging made with mandated high levels of recycled content.
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Podcast music
Thanks to Belinda O’Hooley and Heidi Tidow, otherwise known as the brilliant, inventive and generous folk duo, O’Hooley & Tidow for allowing me to use the instrumentals from the live version of Summat’s Brewin’ as music for the podcast. You can find the whole track (inspired by the Copper Family song “Oh Good Ale”) on their album, also called Summat’s Brewin’. Or, follow them on Twitter.
